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About Me
I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font. Feel free to drag and drop me anywhere you like on your page. I’m a great place for you to tell a story and let your users know a little more about you.
This is a great space to write long text about your company and your services. You can use this space to go into a little more detail about your company. Talk about your team and what services you provide. Tell your visitors the story of how you came up with the idea for your business and what makes you different from your competitors. Make your company stand out and show your visitors who you are.
About Me
I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font. Feel free to drag and drop me anywhere you like on your page. I’m a great place for you to tell a story and let your users know a little more about you.
This is a great space to write long text about your company and your services. You can use this space to go into a little more detail about your company. Talk about your team and what services you provide. Tell your visitors the story of how you came up with the idea for your business and what makes you different from your competitors. Make your company stand out and show your visitors who you are.
Graduate Collection
Graduate Collection
FILMORE SABA
Objective: design a classic runner while keeping in mind the (yet to establish) identity of the fully new brand FILMORE.
Collaborative design effort with Luís Laranjeira Lopes.
When I came to work for FILMORE in early 2022 (a totally new brand), preliminary design work had already been done by my colleague Luís Lopes. However, the brand identity of FILMORE was still being established, so none of the designs were final.
For the SABA I only adjusted the already designed outsole. The upper, however, I fully redesigned.
Since I got into the footwear industry, I always wanted to design an asymmetric upper. Unfortunately, I never got the opportunity, until now!
This was the first upper I designed for FILMORE. Funny enough, the outsole of ETNA was also asymmetrically, so it only make sense to also design an asymmetric upper for that shoe. What's more, Luís already added an element of asymmetry in the HIERRO as well, making it so that all launch models of FILMORE included some level of symmetry - which is now one of the recurring design elements in FILMORE.
Year: 2023
Brand: FILMORE
Used software: Photoshop & Illustrator